Create stunning, ready-to-use images and designs with AI, ethically trained.
What is Adobe Firefly?
Adobe Firefly is a family of generative AI models developed and launched by Adobe Inc., a global leader in creative and document management software. The models are built upon a proprietary architecture trained on Adobe Stock imagery, licensed content, and public domain works, with an emphasis on generating commercially safe content. Its core capabilities include text-to-image generation, text effects, vector recoloring, and inpainting/outpainting within Adobe applications. Firefly is primarily targeted at creative professionals, marketers, and enterprise teams, enabling use cases like rapid asset creation, advertising mock-ups, and template customization. Its business impact is deeply tied to workflow integration, as it is embedded directly into Creative Cloud apps like Photoshop and Illustrator, significantly accelerating content production cycles. For a comparison with other image generation tools, visit https://ai-plaza.io/ai/dall-e-3. According to an Adobe announcement, the Firefly web app has generated over 3 billion images since its launch, reflecting its rapid adoption within creative workflows.
Key Findings
- Image Generation: Creates unique, high-quality visuals from simple text prompts for any project.
- Text Effects: Applies stunning styles and textures to your words with simple descriptive commands.
- Generative Fill: Intelligently removes, adds, or replaces objects in images using contextual awareness.
- Template Customization: Quickly personalizes marketing templates with generated images and text for brand consistency.
- Color Control: Harmonizes and adjusts image palettes using natural language descriptions for perfect mood.
- Vector Creation: Produces editable, scalable graphics from text, ideal for logos and illustrations.
- Style Matching: Analyzes an image’s aesthetic to generate new content that blends seamlessly in.
- Rapid Ideation: Generates multiple visual concepts and variations to accelerate the creative brainstorming process.
- Safe Content: Provides commercially safe, ethically generated images trained on licensed and public domain data.
- Seamless Integration: Works directly within Adobe Creative Cloud apps like Photoshop and Illustrator for efficiency.
Who is it for?
Marketer
- Campaign asset creation
- Email newsletter design
- Social media content
- Landing page imagery
- Presentation visuals
Content Creator
- Blog post illustrations
- Video thumbnail generation
- E-book cover design
- Social media templates
- Website banner updates
EC Store Owner
- Product background removal
- Marketing banner creation
- Product mockup generation
- Ad creative variation
- Social media ads
Pricing
Free Tier @ Free
- 25 credits per month
Firefly Standard @ US$9.99/mo
- 2,000 Generative Credits per month
- Generate up to 20 five-second videos or translate up to 6 minutes of audio and video with credits
Firefly Pro @ US$19.99/mo
- 4,000 Generative Credits per month
Firefly Premium @ US$199.99/mo
- 50,000 Generative Credits per month
- Unlimited access to standard image features like Generative Fill
- Access to premium features like Text to Video with generative credits
- Access to partner generative AI models in Firefly such as Google, OpenAI, Flux, and more
- Unlimited access to the Firefly Video Model in Generate Video
- Up to 166 minutes of Audio and Video Translation
- Generate Up to 5,000 Sound Effects
- Explore ideas with unlimited access to Firefly Boards
- Firefly on desktop, web, and mobile
- Adobe Express Premium
- Adobe Photoshop on web and mobile (full access)
- Adobe Fonts, tutorials, and more
Creative Cloud Pro @ US$69.99/mo
- Includes 20+ Creative Cloud apps, including Photoshop and Acrobat Pro
- Includes Firefly creative AI for images, video, and audio
- 4,000 Generative Credits per month