Turn any form or PDF into a powerful, data-collecting app in minutes.
What is Fillout?
Fillout.com is a product developed by a team focused on simplifying data collection and workflow automation. The company, founded by engineers with backgrounds from companies like Airbnb and Gusto, built Fillout as a powerful alternative to traditional form builders. Technically, it leverages a flexible no-code platform that integrates deeply with other applications via APIs and webhooks, rather than relying on a single proprietary AI model. Its key capabilities include creating complex forms, surveys, and quizzes that can dynamically branch and pull live data from connected sources like Airtable or Google Sheets. The primary target users are operations teams, product managers, and marketers who need to embed sophisticated data collection directly into their workflows. For businesses, Fillout impacts efficiency by centralizing data collection and automating its flow into CRMs, databases, and other tools, eliminating manual entry. It is particularly effective for use cases like customer onboarding, application processing, and internal feedback. For teams considering similar automation tools, a review of integration platforms like **Zapier** can provide useful context (https://ai-plaza.io/ai/zapier). According to a TechCrunch report on the company’s funding, Fillout aims to “make building software as easy as filling out a form” (source: TechCrunch).
Key Findings
- Form Creation: Builds custom forms quickly with an intuitive drag-and-drop interface for any need.
- Data Collection: Gathers and organizes information seamlessly from various sources into a single dashboard.
- Workflow Integration: Connects effortlessly with popular tools like Slack, Salesforce, and Google Sheets automatically.
- Response Management: Reviews, filters, and exports all collected responses with powerful and simple sorting tools.
- Conditional Logic: Shows or hides form questions dynamically based on previous user answers for relevance.
- Payment Processing: Securely accepts payments and donations directly within your forms using Stripe integration.
- Team Collaboration: Allows multiple team members to edit, comment, and manage forms together in real-time.
- Embedding Options: Places forms anywhere on your website, in emails, or as pop-ups easily.
- Template Library: Starts projects faster using hundreds of professionally designed, customizable form templates instantly.
- Analytics Dashboard: Tracks form performance with detailed insights on completion rates and user behavior.
Who is it for?
HR Manager
- Employee onboarding forms
- Benefits enrollment surveys
- Training feedback collection
- Internal policy acknowledgment
- Exit interview questionnaires
Event Planner
- Client vision questionnaire
- Vendor proposal requests
- RSVP and meal selection
- Post-event feedback surveys
- On-site registration check-in
Real Estate Agent
- Buyer needs assessment
- Open house sign-in
- Listing presentation questionnaire
- Client satisfaction survey
- Showings feedback collection
Pricing
Free @ $0/mo
- Unlimited forms
- Unlimited seats
- 1000 responses/mo
- All the basics
Starter @ $15/mo
- Everything in Free
- All question types
- 2000 responses/mo
- Custom endings
- Custom themes
- Redirect on completion
Pro @ $40/mo
- Everything in Starter
- Custom emails
- 5000 responses/mo
- Remove all branding
- Custom share links
- Custom CSS
Business @ $75/mo
- Everything in Pro
- Form analytics
- Unlimited responses
- Custom domain
- Partial submissions
- Custom code